Maximise investment on Social in China

Hello everyone and welcome to this episode of my interview series. Today I’ve got Olivia Plotnick back from Wai Social. Olivia is based in Shanghai and fairly recently started up her own business. Wai Social is a social media agency focused…

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IS YOUR BEAUTY BRAND READY FOR CHINA?

Should my brand enter the China market? This is a question I get in my inbox several times a week. There is no doubt China is a huge opportunity with 1.4BN people and a growing economy. With 200M more people…

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Trademarking your Beauty brand in China

Welcome everyone today to my interview series. I’ve got Mark Schaub here. He’s an international partner at King & Wood Mallesons and a true China veteran. I’m very excited to have him here because he has extensive experience at helping…

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Beauty China entry – Target Chinese at home first

Hi everyone. I’m really happy to have Byron Constable here today to talk about Avenue51 and some of the exciting projects that they’ve got going for smaller beauty brands wanting to enter the China Market. We’ve obviously had conversations before…

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how to maximize your marketing

Allie Rooke:  Hi, everyone. I’m really happy today to have Elisa Harca, CEO of Red Ant Digital Agency here with us. Hi, Elisa.  Elisa Harca:  Hi, Allie.  Allie Rooke:  Red Ant has been in China for quite some time. And…

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why choose tmall global?

Allie: Hi everyone. Today I’ve got Ker Zheng here from Azoya to talk about cross border ecommerce and especially about Tmall Global. Azoya is an ecommerce operator and they work across different categories from health, beauty, to mum & baby….

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