Asia Beauty Expo and Trade Fairs

Asia is the world’s biggest consumer of beauty products, taking up 37% of total value of the industry. Not only do consumers buy international brands but there are many local, homegrown brands some of whom are now well-known in the…

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Chinese New Year for Beauty Brands

This is a short post all about Chinese New Year as it is fast approaching. It is crucial for any brand to understand a bit about Chinese New Year regardless of whether you are operating in the region or not….

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