This post is all about the nitty gritty of opening up new markets looking in detail at the cosmetics regulations in Asia. One of the key things to get our heads around is the difficulty or ease with which we
Hong Kong is a dynamic city with over 7 million people. It is one of the most densely populated cities on earth! 92% of the population is Han Chinese (the dominant ethnicity of mainland China). I have lived in the
Asia is the world’s biggest consumer of beauty products, taking up 37% of total value of the industry. Not only do consumers buy international brands but there are many local, homegrown brands some of whom are now well-known in the
This is a top line overview of how cross-border e-commerce operates in China. It is of particular interest to cruelty-free beauty brands globally as this route does not involve going through an extensive product registration process and therefore not subject
This is a short post all about Chinese New Year as it is fast approaching. It is crucial for any brand to understand a bit about Chinese New Year regardless of whether you are operating in the region or not.
Sustainability in the Cosmetics industry is of increasing importance. Asia is no exception, last year I attended the Sustainable Cosmetics Summit in Hong Kong which gave me a lot of food for thought. In order to future proof your brand
As I ease myself into 2019, not helped by an 18-month old’s jet lag, I have been reading about lots of predictions for beauty trends this year. Two key sources I focused on were Beauty Independent and Cosmetics Design Asia
This blog post is dedicated to a topic that is very misunderstood – entry to the China beauty market. The common misconception is that if you are a cruelty free brand then you can not enter into China at all.
Asia Pacific is an extremely important market for the beauty and personal care industry. It is also the world’s biggest personal care market, contributing 37% of the global total in 2017 according to L’Oreal’s annual report. In addition to its
Cosmoprof Asia is a massive annual event in Hong Kong. It brings the beauty industry together – brands, suppliers, distributors and retailers all attend. This year 87,284 people from 135 countries attended! Nearly 70% of those who attended were from